Slow Food UK at the Children's Food Festival


Tags:

"In what sense?"


Draft Proposal

Muryel Boulay, Alan Roe

May 4th, 2009

1. Introduction

The Children's Food Festival is organised by the Northmoor Trust and takes place on its farm ten miles south of Oxford. See the Press Release.

Date and time: Saturday 27 (10am - 6pm) and Sunday 28 June (10am - 5pm)

Place: The Northmoor Trust Farm. The entrance to the Festival will not be via Northmoor Trust offices, please see the website for directions: www.childrensfoodfestival.co.uk

Car: £10 per car on the gate

Shuttle Bus:£3 per adult from Didcot Parkway railway station

Cycle or Foot: £3 per adult.

All activities at the Festival are free.

Slow Food UK has been discussing its involvement at this event, and would very much like to do so.

2. Proposal

2.1 Introduction

Slow Food UK would have a marquee (probably 10m x 15 m) in which to feature "In what sense". This will be based on the exhibit at the 2009 Salone/Terre Madre event which took place in Torino last Autumn, and emphasised the 5 senses.

Taste is thought to be the most important sense when eating, particularly to enjoy your food, but it isn't so. When we eat we use our five senses: sight, hearing, touch, taste and smell. These five senses are tools that help us evaluate our food and from this we draw conclusions as to our likes and dislikes.

2.2 Structure

The marquee would be split into 3 areas. Area 1 would be open to all, and would be a browsing area. Areas 2 and 3 would take groups of children into the subject in more depth. These "sessions" would be pre-booked and supervised.

Area 1: Introduction section (10m x 3m)

This area would welcome all visitors to browse. The area would contain posters and leaflets, as well as general information about Slow Food. There would also be a table with meet and greet, where children could be booked onto the sessions in areas 2 and 3 (see below).

The area would have:

- Slow food posters promoting the Slow Food message

- 1 summary poster re the 5 senses

- 1 about the importance of the sense of smell (90% of flavour is odour)

- 1 pictorial for each perception organ: eye, hand, nose, tongue, ear, (maybe something linking them all up to a brain)

- 1 what's in season poster: 1 produce related to one of the sense

Plus a table with meet/greet and taking bookings for sessions in areas 2 and 3, and new memberships.

4 pp A5 leaflets "In what sense" would be available to take away. The leaflet would consist of

- 1 pp: general intro to food and the senses

- 2 pp: the 5 senses

- 1 pp: info on Slow Food

Area 2: A Walk thru the 5 senses (10m x 5m)

This area would be for pre-booked groups of children. There would probably be 8 per day, each a maximum of 20 minutes.

The groups would be taken around 5 different tables ("stations"), each of which covered a different "sense".

2.1 Sense of touch: 'What's in the pantry'

5 carton boxes with lids with a hole in the middle for kids to put their hands in

The 5 boxes would each contain 1 food item, such as the following (seasonal, local and fresh if possible):

- Cinnamon sticks

- GlobeArtichokes

- Peas

- Coffee beans

- Sugar

- Flour

2.2 Sense of sight: 'In the garden'

Unusual photo shots of vegetables and ask the kids to identify the vegetables. The objective being to get children to look more closely at what they are eating

eg

- Strawberry hair, spinach stalk, gooseberry bottom, cheese rind, meat fibres

And/or

- Photos of fruit and vegetables of differing colours, asking which appeal and which don't.

eg Purple, green and yellow French beans

2.3 Sense of hearing: "Noisy ones"

This one is about breaking a few food items and recognising them by the sound

The tour guide would have a microphone in a box so that the kids cannot see anything, and then break the item? Items could include:

- Chocolate

- Potato crisps

- Biscuit

- Boiled sweets/mint cake

- Muffin

2.4 Sense of smell: 'a basket from the market'

Different food items hidden in cotton wool in dark glass jars, such as

- Lavender flower

- Strawberries

- Pea pods

- Roses

- Cheddar cheese (mature)

- Smoked haddock or other smoked fish

These would have to be prepared the day before and refreshed at the end of each day

2.5 Sense of taste: 'Water is life'

Have different local beverages for the kids to recognise when blind folded, such as

- Water

- Lemonade

- Tea

- Milk

- Cordial

Alternatively the same "juice" but coloured, to see how perceptions change.

The children would have a 16 pp A5 booklet, and a Slow Food UK pen/pencil which they took around with them. The booklet would have:

- 1 pp: general intro to food and the senses

- 2 pp: the 5 senses in general

§ Possibly as per the 4 pp general leaflet

- 2 pp: more detailed intro

- 2 pp: touch - 1 pp detail and 1 pp opposite blank

- 2 pp: sight - 1 pp detail and 1 pp opposite blank

- 2 pp: noise- 1 pp detail and 1 pp opposite blank

- 2 pp: smell - 1 pp detail and 1 pp opposite blank

- 2 pp: taste - 1 pp detail and 1 pp opposite blank

- 1 pp: info on Slow Food

§ Possibly as per the 4 pp general leaflet

Area 3: Theatre (10m x 8m)

This area would be for pre-booked groups of children. There would probably be up to 4 per day, each a maximum of 45 minutes.

The groups would be a maximum of 20 children for each session. The sessions would be taken by producers who would link presentations of their produce to the senses. Ideally we would encourage producers who were already at the festival to take part

The emphasis would be on

- The story

- The source of the produce

- What to look for

- How to use the 5 senses (and any special one?)

- Tastings

- Recipes?

- Debate

Example produce could include

- Bread

- Cheese

- Preserves

- Cakes and biscuits

- Fruit and juices

3. Materials

The materials requires are as follows:

Area 1: Slow Food banner over entrance, plus

- Slow food posters promoting the Slow Food message

- 1 summary poster re the 5 senses

- 1 about the importance of the sense of smell (90% of flavour is odour)

- 1 pictorial for each perception organ: eye, hand, nose, tongue, ear, (maybe something linking them all up to a brain)

- 1 what's in season poster: 1 produce related to one of the sense

- Plus a table

4 pp A5 leaflets "In what sense"

Area 2: Material to separate from area 1

Pens/pencils plus the 16 pp A5 booklet, together with

2.1 Material:

- Carton cases/ lids / cloth?

- 1 table

- Wipes

- 1 poster detailing the sense of touch

2.2 Material:

- 1 table

- 1 poster detailing the sense of sight

2.3 Material:

- 1 table

- 1 large carton box

- 1 microphone

- Electrical Supply for the above

- 1 poster detailing the sense of hearing

2.4 Material:

- 1 table,

- 5 jars

- Cotton wool

- 1 poster detailing the sense of smell

2.5 Material:

- 1 table

- blindfolds

- Cups

- Spittoons

- Bins for cups

- 1 poster detailing the sense of taste

Area 3: Material to separate from area 2 and from prep area

- Tables and chairs for 20 children

- Table for presenter

- Preparation area

- Consumables such as cups, plates, spoons, "safe" forks, serviettes

- Refuse bags

4. Resources

The plan requires resources as follows:

1. Overall management - Alan Roe

2. Project Management - TBA

3. Technical advice (including spec of I and I) - Muryel Boulay

4. Assistance during week/weekend of festival - Sophie Buzac (PhD in Political Consumerism at Florence Univ)

5. Volunteers for build/break down - Oxon convivium

6. Volunteers during festival - Oxon convivium

7. Presenters (Area 2 - stations) - TBA

8. Presenters (Area 3 - theatre) - TBA

5. Budget

The plan requires monies as estimated below:

Marquee hire £ 600 (PLUS vat?)

Project management £1000 (plus VAT)

Produce £ 400

Other (incl expenses) £3000

Total £5000 est (excl VAT)

6. Legacy

As well as the impact and benefit at the Festival, it is envisaged that there will be an ongoing legacy. This would include

- 4 pp A5 leaflets available

- 16 pp A5 booklets available

- Use of material on web site

- Use of material available to convivia

- Use of material at other shows (eg linked to the possible Children's conference at the BBC GFS in the Autumn)

- Possible schools pack available to teacher